Diana Finch

My background is in accounts management and systems design, and in non-profit management. Since 2018 I've been leading Bristol Pound CIC, and we're now working on what comes after the Bristol Pound.

Our future vision is really quite different from the original local currency. We're developing a platform that not only offers a non-profit payment platform for cities (starting in Bristol of course), but then takes people on a journey by introducing them to a range of tokens to help encourage people and businesses to think differently about their environmental and social impact.

The basic problem is that countries focus on growing GDP (making more stuff) and companies have to sell that stuff, turning us all into good consumers. Meanwhile people compare mainly on prices which hide the real impact of their choices. We want to change all that thinking!