Hello! My name is Christiaan Maats, I am a Dutch product designer, entrepreneur and educator. In 2008 I created OAT Shoes, the world’s first 100% biodegradable shoes that bloom. After 7 years of pioneering the field of sustainable footwear, I now help entrepreneurs and businesses accelerate sustainable innovation. I'm currently Sustainability Director at DFNS care products and work closely with open-innovation agency Noorderwind and circular business kickstarter CIRCO here in the Netherlands. I also teach entrepreneurship at the Global School for Entrepreneurship and design at the Technical University Delft.