Economy Map
An interactive visualisation of the main economic flows of a country, shown alongside Doughnut Economics indicators.
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Overview
The aim of the Economy Map is to offer an overview of the workings and proportions of the economy of a country, while spurring thought on these fundamental questions: what aims should we set for policymaking, and how should we measure progress?
In the visualisation, the main economic flows of the country (in this case Finland) are connected into a single diagram, which are visualised alongside the social and environmental indicators of the Doughnut.
Economic activity is interdependent on the wellbeing of people and the natural environment. However, this visualisation deliberately avoids drawing causal connections between economic indicators and social and environmental indicators, as in many cases these can be both complex and controversial. However, the visualisation includes a drawing function which enables users to sketch their own connections between the various indicators.
Earlier versions of the Economy Map have included industry-level data including – among many others – the energy use and emissions of each individual industry. While a more detailed visualisation may be more useful in policymaking, this first public version of the Economy Map has been simplified for clarity.
We hope this tool will be useful for policymakers and educators, and we warmly welcome all feedback to help us develop the Economy Map to be more useful.
Contact: peter.tattersall (at) hahmota.fi
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This tool is licensed under a Creative Commons BY SA 4.0 license. For full details visit our Licensing Rules. 
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Member
David Lim
Seoul, South Korea
After working for E.LAND, a Korean fashion company, I have been working as a brand consulting and marketer for 15 years since 2008. Since 5 years, I have been studying with interest in E.S.G-related meetings with brands and companies in Korea. The book I found at that time is Donut Economics, and based on this book, I am helping existing companies and brands prepare for a sustainable future from an E.S.G perspective.
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Member
Anna Lane
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Member
Rosana Rezende
São Paula, SP - Brazil
I am a biologist with a Master's degree in Forestry Sciences, and I have devoted 25 years of my career to protecting life. I believe in the power of collaboration and have used my expertise, skills, and network of partners to support initiatives that seek to regenerate and promote sustainable models for creating a new green economy that benefits both people and the planet. Throughout my career, I have worked in various sectors in Brazil, including research corporations, the Brazilian Ministry of Environment, the private sector, and WWF Brazil, as well as with NGOs. I find inspiration in travelling, being in nature, reading various books, engaging in conversations with friends, and staying active through yoga or other sports, which allow me to rejuvenate and bring new ideas and innovation to my work.
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Member
Jean-Marc Bienvenu
Vannes - France
président de l'association "printemps de l'entreprise (territoire apprenant pays de Vannes)" regroupant entreprises, collectivités locales, associations, secteur éducation. membre du "conseil de développement du pays de Vannes" acteur de réseaux de développement territorial (learning planet, CMA TlV, CEC)
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Member
Yaakov Slonimczyk
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Member
Bou Vongthear
Phnom Penh, Cambodia
A startup founder who is democratizing the way people learn and access finance.
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Member
xavi mir
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Member
Kate Copeland-Rhodes
Uttoxeter, England, United Kingdom
Director of The Globe Group CIC and founder of The Globe Foundation, I am involved in developing place-based net zero programmes including the development of Staffordshire & Stoke Climate Commission and the Staffordshire & Stoke-On-Trent COP.
