
Economy Map
An interactive visualisation of the main economic flows of a country, shown alongside Doughnut Economics indicators.

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Overview
The aim of the Economy Map is to offer an overview of the workings and proportions of the economy of a country, while spurring thought on these fundamental questions: what aims should we set for policymaking, and how should we measure progress?
In the visualisation, the main economic flows of the country (in this case Finland) are connected into a single diagram, which are visualised alongside the social and environmental indicators of the Doughnut.
Economic activity is interdependent on the wellbeing of people and the natural environment. However, this visualisation deliberately avoids drawing causal connections between economic indicators and social and environmental indicators, as in many cases these can be both complex and controversial. However, the visualisation includes a drawing function which enables users to sketch their own connections between the various indicators.
Earlier versions of the Economy Map have included industry-level data including – among many others – the energy use and emissions of each individual industry. While a more detailed visualisation may be more useful in policymaking, this first public version of the Economy Map has been simplified for clarity.
We hope this tool will be useful for policymakers and educators, and we warmly welcome all feedback to help us develop the Economy Map to be more useful.
Contact: peter.tattersall (at) hahmota.fi
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Member
Emma Sedgwick
Scotland
Director of Sustainability, regenerative rural development, connectivity, technology, community led projects, business as a force for good. Policy, engagement, third sector, mentoring, Member of the Law Society of Scotland. Part of the SDG Network for Scotland and the CPG on Wellbeing Economy at the Scottish Parliament.
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Member
Peter Tattersall
Finland
I develop tools and processes for more inclusive and enlightened policymaking. Working for central government organisations in Finland, I create data visualisations, policymaking tools, phenomena mappings and economic models. Currently I'm building and piloting an AI-enabled knowledge management tool to analyse observations from front-line social workers and combine it with quantitative indicators. I'm a little bit obsessed with national accounts statistics.