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Introducing Regenerative and Distributive Design
Three short videos introducing the design dynamics at the heart of Doughnut Economics
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Introducing Regenerative and Distributive Design
Overview
- from economies that are degenerative to ones that are regenerative by design
- from economies that are deeply divisive to ones that are distributive by design.
Regenerative and distributive design form two of the seven ways to think like a 21st century economist that you can read about in full here in the introduction to Doughnut Economics, and here in a series of 90-second animations.
Who is it for?
Introducing Regenerative and Distributive Design
This 2-minute video introduces the essential dynamics of both regenerative and distributive design.
Introducing Regenerative Design
This 3-minute video goes further into introducing regenerative design, presenting the two nutrient loops - biological and technical - and asks how can we mimic nature's genius and design in order to live with and within the cycles of the living world?
Introducing Distributive Design
This 3-minute video goes further into introducing distributive design by asking who owns the sources of wealth creation - such as land, housing, and business - and how can we design economies where value and opportunity is shared far more equitably with all those who co-create it, meaning everyone in society?
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Jorge Garcia del Arco
As Corporate Development Officer at QUBIZteam, I work for the strategic growth and market integration of cutting-edge Quantum Sensing and Metrology solutions, leveraging deeptech to address critical global challenges. With an Executive MBA from IE Business School and 30 years of diverse management experience, my career has been a deliberate journey towards impactful innovation. My foundation was forged over two decades across the entire value chain of the Telecommunications Industry, where I gained invaluable expertise in complex system deployment, market dynamics, and large-scale operations. For the past 10 years, I've channeled this experience into social and environmental innovation projects, a pivot driven by a passion for creating tangible, positive change. This unique trajectory positions me at the nexus of technological advancement and real-world application. My work as a Founding Curator of the Global Shapers Bilbao Hub (World Economic Forum) and as a Board Member for PTEA (Water Sector R&D Network) directly informs QUBIZ.team's mission. These roles provided firsthand insight into the urgent needs for advanced and sustainable solutions, which quantum technologies are uniquely poised to deliver (e.g., precise PFAS detection, real-time industrial monitoring, and more use cases in the pipeline). This ENFJ-A personality believes in building new models that render existing challenges obsolete – a philosophy inspired by R. Buckminster Fuller.
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Ester Ortega
San Lorenzo de El Escorial, Madrid, Spain
I am very interested in learning about other economies and ways to create links with oneself, with others and with nature. Building interdependent neighborhoods where people take care of each other.
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Ariane PHELIZOT
Paris, France
AThe mission I have set for myself is to challenge the status quo by mobilizing collective intelligence to promote, support, and enthusiastically accelerate our (r)evolution towards a sustainable world. As a former executive, I have chosen to leverage my +20 years of professional experience - in innovation and transformation-related environments, within large corporations, startups, and consultancy - to serve the transition. I am committed to a sustainable word • I volunteer with The Shift Project, initiating and leading the ShiftYourJob.org project, which aims to reconcile Employment and Climate. • Instructor for the Climate Collage, Trainer for the "2 Tonnes" Workshop and the Digital Collage, as well as Facilitator for the Climate Change Adaptation Workshop. • Trained in carbon accounting by the Carbon Training Institute, as well as in eco-design and Life Cycle Analysis. • I now support companies and organisations in their business model transformation to meet our 21th century challenges
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Massimo Calamassi
8003, Zürich, Zürich, Switzerland
I am a catalyst for systemic change. Supporting individuals, organisations and companies on their path towards a regenerative present and future. I walk and talk the talk. I am an active learner. I enjoy and strongly believe in collaborating and co-creating. I am a visionary. I question the common theory of economics and societal structures. I engage in reinventing the present and the future! I am an Economist. I am a co-founder of CoRegener8 with the vision of co-creating regenerative cultures.
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Mark Hester
Henfield
I'm interested in Regenerative Design which led me to read the Doughnut Economics book several years ago. I have a background in Industrial Design and Human-Centred Design and am interested in how Design Thinking could combine with the principles of Doughnut Economics to create change.
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Dorothée Lamé-Laroche
Nice, France
I spent 15 years in fostering local #economic development and designing major public infrastructure. I worked as Deputy Managing Director for Economy, Innovation, Employment and Int'l at Nice Côte d'Azur Metropolis and used to run Sophia Antipolis Technopolis. I also gained international experience as project director in one of the major French concession and construction company. After realising economic development is a complex issue, in which we need to reconcile economic growth, planetary boundaries and social thresholds, I decided to focus on raising collective awareness about this issue, using the Donut Economic Model, which I find particularly clear and enlightning. I also decided to make a radical turn in my carreer and undertook the transformation of the family farm into an organic farm. I currently pursue my efforts to developping biodiversity within the family farm and help organisations shift their focus from economic development to Donut Economics! Let's shape a fairer and livelier future together!
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Vailland Eloïse
Nantes (France)
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Lorna Westwood
Chamonix-Mont-Blanc, Haute-Savoie, France
I'm working towards a world in which business leaves more value than it takes, and puts positive impact before profit, in service of a just and liveable future for all. I work as an independent marketing consultant, organisation designer and change facilitator for leaders of social value, sustainable and impact-led organisations. I bring 25 years of real-world business experience, coupled with a profound understanding and authentic commitment to addressing the change that’s needed to secure a thriving future for life on Earth. I'm exploring the potential of marketing to play a key role in the transition to a regenerative future. What if collectively, as marketers, we could transform our industry into a fairer, kinder, more ethical and responsible place, which encourages sustainable behaviour change and nurtures well-being?