I'm working towards a world in which business leaves more value than it takes, and puts positive impact before profit, in service of a just and liveable future for all. I’m exploring the potential of marketing to support regenerative social, economic and ecological impact.
I share a vision that collectively, as marketers, we can transform our industry from an extractive system into a fairer, kinder, more ethical and responsible place, which encourages sustainable societal behaviour change in the process, and makes sufficiency a desirable outcome.
I work as a marketing consultant, organisation designer and change facilitator for progressive business leaders who want to gain clarity, navigate change and scale their positive business impact across: strategy, people, culture, data, tech and content.
I’m a committee member of the Regenerative Marketing Movement; a collective of volunteer change stewards: marketing and business professionals, copywriters, creatives, psychologists, and regenerative explorers, united by the vision of transforming the marketing discipline into a force for social and ecological regeneration.
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Tool
Doughnut Unrolled: Introducing the four lenses
An introduction to the four lenses and the set of tools you can use to help your place bring humanity into the Doughnut
Posted by the DEAL Team
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Tool
Introducing Regenerative and Distributive Design
Three short videos introducing the design dynamics at the heart of Doughnut Economics
Posted by the DEAL Team
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Tool
Doughnut Powerpoint Template
Fully editable Doughnut ppt template.
Posted by Julio F. Campos
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Tool
Meet the Economy
Exploring the four core spheres of activity at the heart of the economy: the market, state, household and commons
Posted by the DEAL Team
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Exploring National Doughnuts
An interactive visualisation (with video and slides) to explore Doughnuts for nearly 150 countries since the early 1990s
Posted by the DEAL Team
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Tool
What is the Doughnut?
An introduction to the concept at the heart of Doughnut Economics
Posted by the DEAL Team
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